Perfectly matching the s/s 2013 collection, this ad campaign is a blur of mismatched colours, and off beat objects, adding to the cool, quirky clothes that have been designed by Jack McCollough and Lazaro Hernandez. Set in a vandalised building, with graffiti sprawled across the walls it's evident the kind of girl wearing Proenza Schouler this upcoming season will be cool, collected with a wild streak.
And THIS is why Balenciaga is one of my favourite brands. With monochromatic hues throughout the runway show, they shifted that trend to the ad campaign, stripping the photograph of it's colour. With models posed casually, but oozing confidence the kind of girl, much like in Proenza Schouler's campaign, you will become once sporting a Balenciaga piece will be one of edginess and rock; much like Joan Jett.
There is an elegance that is carried out throughout the Valentino ads, portraying their key materials from their s/s collection of studs, and clear jackets, shoes, etc. Their latest ad campaign gives off an icy, cold aura which isn't exactly eye catching or full of colour but instead is quite calming to look at. The simplicity is rather pretty; something that Valentino is known for, and masters.
One of my favourite collections this year was Louis Vuitton, not for the clothes but instead for the runway show. If you haven't seen it, think yellow checkerboard, an escalator and models walking perfectly in tune with each other in pairs. It's basically the exact same thing as the campaign, but moving! I love the somewhat stiffness of this campaign, which shows elegance, and absolute poise. Each model is sporting a beehive do, and the whole coat-dress, matching skirts and shirts look is very 60's.
Thank you for reading! If there are any other posts you would like me to write about,let me know!I love hearing from you all!